Product World

Product Ecosystems Create Strategic Advantage 

Many companies have created formal partnerships of related companies in order to create an ecosystem of supporting products and services. These ecosystems have been proven to support their products’ value proposition and to simplify product adoption amongst users. Intel, Philips, Siemens, Arrow, Osram and Future Electronics have all created formal productecosystems. The most successful of these companies have been able to create de-facto standards around their own products and services securing business longevity and strategic advantage. However, moving these product ecosystems online to create real tangible online value has proven to be a high cost and high maintenance proposition.

Helping You to Move Your Product Ecosystem Online

Using ProductWorld, it is possible to bring product ecosystems online in a manner which drives real value for the partners. It is possible to link relevant products and services from different companies to one another making it easier for a user to adopt the products and services of the complete network. Cross selling and referrals between companies become much simpler accelerating product adoption across the partner network. Users of the ecosystems websites can generate a common parts list or BOMs across multiple partner websites and upload RFQs into popular CRM tools.

When combined with lighting fast, relevant product searches, an online product ecosystem of complementary products and services can drive real value for, trade alliances, industry associations and corporations online.